There are only two types of women over 40:
The type who lets gravity win early,
who feels tired every morning,
who has given up on feeling beautiful, and
who thinks their best years are behind and it's all downhill from here.
And there's YOUR type!
Who is NOT ready to let gravity win anytime soon!
Who wakes up with a plan, a goal, and full of ENERGY!
Who LOVES feeling beautiful and putting effort to it!
who believes that the BEST days are still ahead and there's so much to look up to still!
And hey, I know you are that type because you are here!
And despite feeling that way, you haven't quite mastered what your fitness looks like in this stage of your life... Am I right?
And that's where I come in.
Hey girl! I’m Amanda Ferreira.
I just turned 40 last year and I had to shine some light in this topic!
I’m a professional athlete, World Fitness Champion, Certified Health Coach, and strength coach — and I help high-performing women build strong, confident bodies that improve with age.
I’ve spent over a decade coaching women from all walks of life: entrepreneurs, CEOs, executives, mothers, and athletes. Many of the women who come to me are already driven and disciplined — but they’re also stuck.
They’ve tried training harder, eating less, and doing “all the right things,” yet their bodies stopped responding. My work is about changing that through a muscle-first, mindset-driven approach built for real life and long-term results that are actually sustainable.
My philosophy comes from both experience and competition. As a WBFF World Champion, I learned how the body truly responds to training, nutrition, recovery, and stress at the highest level. But more importantly, I learned how to translate elite principles into practical strategies that work for busy, high-stress women — especially after 40.
I’m the founder of Amanda Lifestyle Coaching, where I provide personalized online and in-person coaching focused on strength training, nutrition, and mindset.
I’m also the founder of We Lift, a strength-training methodology and boutique class concept designed to bridge the gap between personal training and group fitness through structured programming and supportive community.
I created Stronger Than 40 to change the narrative around aging. I don’t coach women to shrink, diet harder, or fear getting older.
I coach them to build muscle, confidence, and an identity rooted in strength and self-trust. This way life gest better, energy increases, and we can become better with time, not smaller or feel lesser.
At the core of everything I do is a simple belief:
Women don’t need to work harder.
They need to work smarter.
And strength isn’t a phas...it’s the standard.
How This Works:
You join Stronger Than 40 and you get immediate access to the member's portal.
You follow the training, nutrition & mindset system that I've put together for women like us.
You watch the videos at your own pace and enjoy new content posted weekly about all the topics that matter to you.
You build strength and confidence for life!
Simple. Structured. Sustainable.
My goal is to take the guesswork out of your vocabulary when it comes to fitness and health!
What do you get:
4 modules, endless resources:
1 - Training Foundations
2 - Nutrition and Lifestyle
3 - Mindset and Accountability
4 - Training Journey
Training foundations
In this module, we're gonna talk about everything that actually involves training.
Exercise correct techniques, correct intensity, proper workout split, what type of cardio to do, mobility, correct posture, differences in similar exercises, etc.
Any and everything you need to learn about strength training, you will find in this module.
Nutrition & Lifestyle
In this module, we're gonna talk about everything related to our delicious food and how to make our eating habits work in our favor.
We're going to delve into the technical aspects of protein, carbs, fat, and alcohol. But we will also talk about practical tips and tricks on how to incorporate all of that in our lives.
We will also talk about the effect that food has in our lives and the importance of mastering your nutrition after 40 so you don't get caught off guard.
Mindset & Accountability
In this module, we will go over and master the director of this whole show: your mind!
We're going to finally understand the why behind your behaviors with food, exercise, and self-image. We will also work towards identifying and changing the core beliefs that brought you to the results you have today, and how to change them into results you actually want and are proud of.
Training Journey
This is the practical module. The hands-on, sweaty drops, and deep breaths module.
In here, we will actually train together.
We start with a 3 month aclimation and preparation journey, where I will teach you the basics of training, showing specific and fundamental exercises for our journey together of building muscle.
After this, you will have monthly programs for you to follow and keep your beautiful path of self mastery.
If you don't start working out and taking care of your health now, today will be the strongest you've been...
And that hit me hard when I heard it for the first time!
But if you do decide to change, so much strength and health can be added to your life! Let's go!
Testimonials
FAQs
Your Questions Answered: Empower Your Fitness Journey After 40
What makes Stronger Than 40 different from other fitness programs?
Stronger Than 40 is built specifically for women 40+ with a focus on muscle building, metabolic health, joint longevity, and confidence.
This is not a challenge, a quick fix, or a calorie-slashing program.
It’s a long-term system combining structured strength training, sustainable nutrition, and mindset coaching — designed to help you look strong, feel energized, and age powerfully.
Can I start Stronger Than 40 if I've never lifted weights before?
Yes. Stronger Than 40 is designed to support women at all experience levels.
You’ll find beginner-friendly guidance, clear instructions, and scalable workouts that allow you to build strength confidently — without feeling overwhelmed or intimidated.
How does nutrition work inside Stronger Than 40?
Stronger Than 40 provides clear, practical nutrition guidance focused on protein intake, metabolic health, and sustainability.
Rather than rigid meal plans, you’ll learn:
How to structure meals
How to support muscle and fat loss
How to eat consistently without extremes
This approach allows flexibility for preferences, lifestyles, and dietary needs.
How are the workouts structured inside Stronger Than 40?
All workouts are delivered inside the Stronger Than 40 members portal and are clearly structured, progressive, and scalable.
Each program includes guidance on:
Exercise execution
Modifications
Progressions for different strength levels
Whether you’re newer to lifting or experienced, the structure allows you to train safely and effectively at your own level.
Is Stronger Than 40 a short-term program or a long-term membership?
Stronger Than 40 is designed as a long-term membership, not a short-term program.
You are learning skills and habits meant to support your body, strength, and confidence for years — not just weeks.
Depending on your plan, you can access the program monthly, annually, or for life.
Is Stronger Than 40 an online program?
Yes. Stronger Than 40 is a fully online membership.
All training, education, and resources are delivered through a private members portal, allowing you to train on your schedule from anywhere in the world.
Choose Your Transformation Path!
We have monthly and yearly plans!
READY TO GIVE US A TRY?
Your Strongest Years Are Ahead of You!
Let me guide you, step by step, to the healthiest, leanest, strongest version of you.
